In my own studio gallery, I'm the maker and am as close to the work as one can get. It's interesting hearing from gallery owners who understand fine craft and the market, and can offer me input and feedback from a wider perspective.
2. Helping me focus
Galleries and collectors want to see a body of work that is consistent. While I still love time spent playing in the studio, I've also been interested in seeing how far this current body of work will take me. Because I've devoted so much time to it, I can see the evolution of it in baby steps and the process is helping me make more deliberate choices.
3. Expanding my market
I love sending pieces out into the world, and knowing that my success as an artist is not geographically tied to this one place where I live and work.
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| I now have a portfolio focusing on the Woodcut Series, available to art and fine craft galleries carrying my work. |
I am realizing that too, as I explore at least 3 different directions: find a way to focus one particular group of work to one particular portfolio and market, you have written about this very clearly!
ReplyDeleteWhat good advice Patricia, love the woodcut series. For your porfolio, would you mind talking about that, do you have a postcard or a letter you send to galleries, how do you have that organized to present it, in person by appointment, or through the mail to distant galleries?
ReplyDeleteGreat advice -- and I love this woodcut series body of work!
ReplyDeletewhat an amazing series and it keeps growing too :)) congrats and with the expanding exposure too..well done
ReplyDeleteHi Linda - It's still a work in progress and I'm learning as I go. So far, I've created it as a digital brochure and have used it that way. I'm glad I didn't get any printed right away because... Since the first rendition several months ago, I've already made adjustments to simplify it quite a bit. I am going to simplify it some more and put the price list as a one-sheet insert that can be quickly and easily updated and printed out. Also, I am having a postcard printed with this series and will supply blanks to galleries. That's where I'm at now... All subject to change! :)
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